Butch Sarma
Director of Executive MBA
Area: Graduate Studies
Area: Marketing
- Snead Hall
- 301 W. Main Street
- Box 844000
- Richmond, VA, 23284-4000
- Office: B3106
- Alternate Website: www.butchsarma.com
Interests
Teaching
- Digital Marketing, Marketing Management, and Product Development.
Research
- SaaS, e-commerce, demand generation
Bio
Digital marketing, entrepreneurship, and executive leadership in technology firms.
Professional Positions
Professional
- Product Manager/GM, GETLOADED CORP./ROPER INDUSTRIES, MIDLOTHIAN, VA (NYSE: ROP). (January15, 2011-December31, 2016).
Military
- Infantry, US Army. (1986-1989).
Teaching
Teaching Experience
- Digital Marketing, 1 course.
Research
Published Intellectual Contributions
Book
- Sarma, M. K. (2017). Digital Marketing Checklist. (2 ed.).
- Sarma, M. K. (2016). Digital Marketing Technology Stack: 25 tools to get you started in digital marketing .
Written Case with Instructional Material
- Sarma, M. K. (2020). Can Industrial Hemp help big tobacco?: A marketing case for undergraduate and graduate business students..
Service
Consulting
- Non profit service organization, SCORE, Richmond, Virginia. (January, 2017 - Present).).
